Who are these guys anyway?
Provocative, truth-telling, best-selling author, speaker and direct-response marketing consultant and copywriter Dan S. Kennedy is a serial, successful, multi-millionaire entrepreneur; trusted marketing advisor, consultant and coach to hundreds of private entrepreneurial clients running businesses from $1-million to $1-billion in size. For over 30+ years he has created winning campaigns for health, diet and beauty products and companies, B2B and industry products including software, and investments. His #1 specialty, where he does most of his work, is in the information-marketing industry including book, home study course, online course and newsletter publishers; seminar, conference and event promoters; coaching organizations; and associations. As GKIC's founder, he influences well over 1-million independent business owners annually through newsletters, tele-coaching programs, local Chapters and Kennedy Study Groups meeting in over 100 cities, and a network of top-niched consultants in nearly 150 different business and industry categories and professions.
Jeff Sienkiewicz, Chief Operating Officer has over 25 years' experience in the corporate training/eLearning industry. Previously responsible for hundreds of developers of multimedia training products and a multimedia library of over a 1000 courses for such companies as NETg, Teach.com and Intellix, he has spent his career developing courses and web-based courses utilizing multiple media including CBT, video, laser disc, cd-rom and leading edge learning management system (LMS). Having localized into more than 50 languages worldwide, Jeff's focus is on GKIC's course development and worldwide availability.
Jeff holds an undergraduate degree in Computer Science and an MBA from the Northern Illinois University.
Dave Dee, Chief Marketing Officer has been one of Dan Kennedy's top students for over 17 years and is considered by Kennedy to be "a top flight expert and mentor". Starting his career in radio, he worked in promotions and wrote commercials, quickly moving into sales. After owning several businesses, he's spent the past 15 years inspiring, teaching and coaching entrepreneurs and business owners step-by-step systems for leveraging what they love to do, have expertise in and want to share with the world and turning that into a successful, profitable and financially lucrative business. A passion for magic, sales, speaking and helping business owners, Dave leads the marketing team and coaches GKIC members on how to live the life of their dreams and build a system that provides more freedom, success, money and personal fulfillment.
Dave received his degree in Communications from the University of Massachusetts at Amherst.
Darcy Juarez, Director of Marketing has spent the last 7 years creating some of the most successful product launches and marketing systems in the direct response and information marketing world that have gained national attention, earned Accolades, and increased revenue by millions of dollars while reducing time to purchase. She has negotiated vendor contracts and joint ventures, created marketing plans and managed marketing budgets in excess of $100,000 per month, and developed and refined marketing systems for building quality leads and new business that decrease the cost per lead while increasing transactional volume that immediately adds significant income to the bottom line.
A passion for automation, she helps GKIC members to implement programs and solutions for saving time while increasing profits and reducing overhead through her step-by-step strategies for creating their own success.
Darcy holds a degree in Recreation and Park Administration from Illinois State University.
Heather manages the Peak Performers coaching program, and the development of new products that are designed to help our members learn and apply the GKIC marketing principles so that they may achieve business success as quickly as possible.
With over 15 years' experience developing training programs and curricula for a variety of industries, Heather offers a unique combination of business acumen, creativity and technical skills. A dedicated, results-oriented relationship manager, Heather has designed blended eLearning programs and curricula in the topic areas of leadership, performance management, business-planning, marketing, and people practices, to name a few. She is especially adept at marketing training programs and creating methods for the application of new behaviors back on the job.
Heather has a BA in English and American Literature and a Master's in Education in HR Development/Leadership from the University of Illinois at Urbana-Champaign.