When you get your wake-up call at some Disney hotels, you hear something like: “It’s 7:00 A.M., have a magical day in the Magic Kingdom.”
No need to rely on Disney or anybody else to give you a magical day. You can create them for yourself at will, in your small business marketing or your own personal life – although, truth be told, in the imaginary Magic Kingdom or your own, the very best of days only has some magical moments or hours, some mundane ones and usually, some not so good ones.
Several years ago, in horse-racing, we had a magical night. Carla, my step-daughter Jennifer, and her three sons, Joe, Luke, Zach, all here to see one of our young horses run an amazing race, come from behind and win in dramatic fashion.
Then get their photo taken in the winners’ circle. Also that night, our 3-year-old trotter and priciest pacer (he a $75,000.00 critter) both finished 2nd in special stakes races, picking up about $45,000.00 in winnings combined, racing as good as they could possibly have raced.
And nothing went wrong all night.
For my partner in two of the horses, trainer of all three, Clair Umholtz, it was also a magical night.
You just don’t get too many like this one in an entire racing career. However, our close friend, Pete Lillo (who you know as Pete The Printer) couldn’t be there due to a bout with severe back pain.
And having spent the entire day in the eye of the tornado of the three grandkids, Carla and I were just too darned tired to join the midnight after-party to celebrate.
Is any day ever entirely magical?
Well, anyway, I guess my point is: you make your own magic.
Just as Lee Milteer says “there are no victims, only volunteers”, I’d tell you there are no really greener pastures in the distance; certainly not greener than you might make those you own already.
There are no real wizards or magicians endowed with magic greater than yours; certainly not greater than the powers you possess you could strengthen and exploit.
Author Info: Dan Kennedy is internationally recognized as the 'Millionaire Maker,' helping people in just about every category of business turn their ideas into fortunes. Dan's "No B.S." approach is refreshing amidst a world of small business marketing hype and enriches those who act on his advice. 
{ 6 comments… read them below or add one }
I’ve got some magic powder for your golf swing
MAGICAL DAY, I HAD EVERY CLIENT SAY YES TO ALL OFFERS TO REPAIR THEIR CARS ,
I BOUGHT CARS FOR THE RIGHT PRICE
I HAD PEOPLE APPROACH ME TO CHECK THERE CARS THAT OTHER GARAGES HAD NOT DETERMINED PROBLEM AND HAD HEARD MY MARKETING MESSAGE AND SOUGHT ME OUT AS THE ANSWER PERSON.
THANKS AGAIN DAN
thank you Dan
working on my mind to commit to my daily results
and make the magic happen.
you make your own magic.
certainly not greater than the powers you possess you could strengthen and exploit.
Sometimes we are our own greatest enemy, ain’t no magic in that. Which is a alternate way of looking at this.
yes, we are are greatest enemies… we sabotage are own efforts and kill our motivation… why, because deep down we are not passionate about what we do, or cant convince ourselves that we are worth every penny we charge so we talk down our own products and services and end up not making the sales we hope to….
by telling our customers how great we are and motivating ourselves to have a magical day – our customers will end up spending more money with us.
(click on my pic to be fan on facebook)
You mean we shouldn’t just wait until some magical government action makes everything right for us?
We shouldn’t just hope the right magical opportunity comes knocking on our doorstep?
We shouldn’t just wait until “the economy” magically “turns around”?
We have to take responsibility for our own happiness?
Typical contrarian advice from Dan Kennedy.
And so perfectly true.