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Brian Horn

3 Ways to Quickly Double Your Mailing List

by Brian Horn07.06.2011

While most of us are aware that “the money is in the list,” we also know that it can be very difficult to get that list in the first place. Struggling to get that first dozen or so sign ups is one frustration many small business owners encounter, but one which is even more common [...]

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Easiest (and Fastest) SEO Fix You Will Ever See

by Brian Horn05.04.2011

Its been a couple weeks since I gave a hard core SEO tip, so guess its time for a good one.
I want to show you an simple way to remedy a typical issue that leads lots of websites to not get the rankings that they could…that they really deserve.
The issue is that most web desingers [...]

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The Power of Words

by Brian Horn04.13.2011

Something VERY different for a GKIC blog…and even more so, cause the Internet guy is posting it (it has NOTHING to do with SEO or the Internet at all).
This is an absolutely AWESOME video that somone I was just hangin’ with in Australia over the last several days shared with me.
Its a very moving story, [...]

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Lead Nurturing in 2011

by Brian Horn04.06.2011

Lead generation has always been considered a critical part of our marketing . Lead nurturing refers to we build relationships with our prospective customers, as opposed to just blasting sales messages over and over. Strategies have evolved with the continuing advances in technology.
Online marketing has become increasingly intrusive over the last few years. Technology improvements should have [...]

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Eavesdrop What the ENTIRE Internet is Saying About You

by Brian Horn03.30.2011

You may, or may not have notices the “Discussions” option in Google recently.
It allows you to specifically target either forums or Q+A …and it’s killer place to perform competitive intelligence and do a little research.

Here’s 4 ways to leverage discussions for SEO + competitive intel:

Search your competition. There’s a good chance you’ll find potential customers [...]

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Don’t Bitch and Moan…Take Advantage of The Latest Google Search Algorithm Update

by Brian Horn03.23.2011

Google changed its search algorithm in January and February of 2011 (known as the Farmer Update), giving basic importance to a website’s content. While in the past many websites that provided duplicate content or low quality content to their readers could reach high ranking levels through just link building, today its easier for websites that [...]

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Don’t Buy a Domain Names Before You Do This

by Brian Horn03.16.2011

Many people on the internet create their own websites from scratch building it up with content and getting it indexed with search engines.
One of the best ways to get a head start on this process, is to purchase an expired domain name.
Everyday there are many domains that are expiring and you can find one that [...]

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Google is Going After Article Sites & Direct Marketers

by Brian Horn03.09.2011

There have been more shakeups over at the “BIG G” since my post last week.
March 2nd
HUGE drops for some serious players that I feel have decent to even good content.  The following data is based on a dataset of one million keywords, which were checked before the update and yesterday.
From this we  can determine the [...]

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Google is SLAPPING Hard Lately…Here’s The Why and How to Fix It

by Brian Horn03.02.2011

You may or may not have seen the story in The New York Times about the SEO debacle involving JC Penney:
The Dirty Little Secrets of Search (if that doesn’t work, read it here too)
Basically, JC Penny got busted for using practices that were not inline with Google’s policies.  They got busted, and dropped from hundreds [...]

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Lesson from the GRAMMYS: 5 Things Businesses Can Learn from Justin Bieber

by Brian Horn02.16.2011

I bet that’s one sentence you thought you’d NEVER see on this blog.
I’m writing this post while on a flight back to Houston from LA where I attended the 2011 GRAMMY Awards.  The night totally ROCKED…just an amazing experince.
Anyway..back to the “Bieb”.  He performed that night and even though its not my thing…he [...]

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