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Brian Horn

You Are Missing the Easiest Linking Strategy

by Brian Horn03.10.2010
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One of the important factors in search engine optimization (SEO) is internal linking.
So what is internal linking anyway?
How can this help the website of your small business?
What is the proper basic linking structure?
How can this increase the PageRank?
Brian, can this post be anymore BORING?
Don’t bail out on me yet. Yeah it doesn’t sound as sexy [...]

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Tips for Using WordPress for SEO

by Brian Horn03.03.2010
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Even though there are dozens of platforms that bloggers and site owners can use, WordPress had become the one than many eventually decide to use.
Why do SO MANY end up using WordPress? Particularly SEO and Internet Marketing pros…kinda “obvi” that these guys might have a reason for that, huh?
A few months ago I met and [...]

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Getting Found in Google’s Real-Time Search Results

by Brian Horn02.24.2010
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Try searching for a current sporting event (like this little competition going on slightly north of most of us that you may have heard about) or the latest national news event.
Whether it’s a tweet from someone watching women’s ice hockey or a fresh blog post about the Toyota recall you can find it on Google [...]

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How to Use Google Buzz to Market Your Local Business

by Brian Horn02.17.2010
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Everyone in the Search Engine Optimization (SEO) and Social Media Marketing (SMM) worlds are talking about the new social media service…
“Google Buzz.”
While everyone is checking out its cool features and new worlds of communication it has literally just opened up, all of us in the SEO profession are asking:
“How will it affect local SEO?”
Let [...]

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Are You Being Consistent with Your Social Media Profiles

by Brian Horn02.10.2010
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I’ve been noticing two problems with many of my “friends” within the social media world lately (and maybe I’ve made one of the mistakes too).
First….profile pictures.
So, here’s the deal. After you have become friends with someone online and finally meet them for the first time, what happens next? You are excited. Which is great…except that [...]

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Optimizing Your Facebook Fan Page for Google

by Brian Horn02.03.2010
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I want to share a few easy things you can do to optimize your business Facebook fan page for search engines.
The first step to optimizing your site for search is to identify the best keywords you should use. Keywords should be selected on the basis of how potential customers who have NEVER heard of your [...]

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Manage the Online Reputation of Your Business

by Brian Horn01.27.2010
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Online reputation management is the process of appraising, tracking and continuing conversations concerning your business, on the Internet…including forums, blog posts, articles, and social media sites like Twitter and Facebook,
It consists of 3 steps:

Listening to the online conversation regarding your business
Understanding the reason for it and why your customers or prospects have that opinion
Interacting [...]

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8 Free Tools to Help Your Site’s SEO

by Brian Horn01.21.2010
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A little something different for my weekly internet marketing post this week.  I decided to share a few of the free tools I use on a weekly or even daily basis.
Check them out and bookmark the ones that can help you the most.
SEO for Firefox – See important competitive research and search engine marketing data [...]

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Leaving Comments Can Make You Famous and Get You More Business

by Brian Horn01.13.2010
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I know that many of you readers come here, read what you want, make use of the information you want and go about your day without ever leaving a comment.
One of the main benefits of a blog is the ability to start a conversation directly with me, Dan, Bill, Mara, Russell Brunson, Jim Palmer, Mike [...]

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Social Networking Opportunities for a Small Business

by Brian Horn01.06.2010
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Social networking (also called social media) is a broad term, so in theory the definition could vary from person to person based on what they use it for.
To me, Social Networking and Social Media is simply any online tool or site that acts as a platform for interaction and networking.
If you can write a post, [...]

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