Archive for the ‘Special Announcement’ Category


Copying H.R. Block Won’t Give You A “Marketing Dollar Refund”… But I’ll Show You How To Get Money Back In Spades

By: Dan Kennedy on: January 28th, 2014 2 Comments

By now you’ve heard a lot of “buzz” about me doing the brand new version of Magnetic Marketing Live and Free Tomorrow.  If you’ve haven’t heard, then just go to www.gkic.com/mmevent now.  In it you’ll discover the system of exactly how you can attract customers, clients and patients to your business in droves.

Today though I’m going to reveal how to beat out your competitors—even big box competitors who have far more money to spend on advertising than you.

It’s NOT by copying what other businesses are doing, especially the big brands. That is the path that most small businesses mistakenly take.

An example why you don’t want to do this…

Maybe you’ve seen the ads, “Get your billion back America” …

The H.R. Block ad campaign is everywhere. Even on your money.

H.R. Block worked with an advertising agency to put stickers with ads on them directly onto a number of dollar bills.

The stickers say, “Americans who did their own taxes last year left a billion dollars behind. Get your billion back, America.” The ad included a toll-free number, their website and a very tiny disclaimer that says “not everyone gets a tax refund”.

While they’ve since stopped running this campaign because federal law prohibits it, there are a number of reasons, beyond the legal factor, as to why this is a bad marketing campaign to copy, (although I’m sure many still think it to be clever.)

Here are a few reasons why…

1)      There is no assurance that the money with the ad stickers was getting into the hands of their target audience. Since the money was showing up in people’s change, there’s a good chance someone who doesn’t even file taxes could get one of those dollar bills—such as a kid who doesn’t work or someone traveling in the U.S. from a foreign country.

2)      There was no trackable URL or trackable toll-free number, so there is no way to measure results to see whether or not the campaign was working. In fact, the link drives prospects to the home page of their website instead of to a landing page. A home page typically has multiple things for the reader to do whereas a landing page is focused on a single call to action.

3)      If someone received a dollar bill, how would H.R. Block know who this prospect was or how to follow up with them? There are big, leaky holes in your bucket if you are sending out advertising with absolutely no sure way of being able to get your message in front of this audience again.

Of course, these are but a few of the reasons you should market and advertise your business differently.

Not only will you have much more success, but you can confound the competition and level the playing field even with a big, well-funded brand such as H.R. Block.

Chauncey Hutter Jr. actually had one of his little, independent tax prep offices drive a competing H.R. Block office out of business because—while H.R. Block relies of ordinary advertising—Chauncey ignores it altogether in favor of direct-response advertising and direct-marketing.

If you want to give yourself an unfair advantage, you need a reliable, profitable marketing SYSTEM that provides you with all the business you want, without anxiety, stress and spending a fortune. This can’t happen instantly.

You do need to invest some time and effort in studying direct response advertising and direct marketing. (Watch my FREE Livecast on the secrets of Magnetic Marketing on 1/29/2014 for sure fire strategies and a head start.) Once you have listened and it has sunk in a bit, I recommend you choose the first strategy and tools combination you like from the ones I present (there is something to fit EVERY kind of business) and tweak it to fit your specific business and target audience. Get it up and running and implemented.

Then choose a couple more strategies to implement. Continue mastering the knowledge and skills and opportunities from direct response marketing. Do this and you can look forward to a competitive edge growing bigger and bigger, your superiority over other business owners becoming increasingly evident.

Remember, any idiot can say “yes” to the ad salesman and stick an ad someplace, and often every idiot does. All your competitors know how to buy advertising in most or all of the same places you do. What your competitors won’t do is learn to use direct-response advertising and direct marketing.

Not only will you stop wasting advertising dollars on advertising that doesn’t work, but you can completely whip your competitors, even the big box stores, and quickly surpass national industry averages for sales dollars.

NOTE: If you want the FASTEST way to find out my latest discoveries about direct response marketing…and put an end FOREVER to the pain of pounding the pavement, making cold calls and running useless ads, then you don’t want to miss my FREE Live Training that puts YOU in control.

TOMORROW, January 29, 2014, join me as I reveal my sure fire strategies to magnetically and systematically attract your ideal clients to come directly to you.

This will NOT be replayed. Save Your Spot Now: www.gkic.com/mmevent

The Secret Profit-Boosting Tip From The Boring Store

By: Darcy Juarez on: January 9th, 2014 2 Comments

“The Boring Store” in Chicago is anything but…

With its bright orange awning and illustration of a private detective pushing a shopping cart, it is Chicago’s only “Secret Agent Supply Store.”

With grappling hooks, secret decoders and glasses with rear-view mirrors, they have everything you need to be a spy. But what The Boring Store really serves as is a front for a non-profit writing and tutoring center, 826CHI. The center uses the proceeds from The Boring Store to provide a variety of services for grade school students free of charge.

Their unique fundraising approach has differentiated them and is largely the reason for their success.

Differentiating your business is a key component to success.  Failure to do so is often the reason some businesses fail.

Because the reality is that you are in a sea of competitors who do what you do. Trying to market yourself the same way they do will only make yourself look more like your competitors. The problem then becomes that you have to compete on price instead of the value you have to offer.

In Dave Dee’s article One Cool Strategy That You Can Use To Make More Money Now he discussed the easiest way to make more money this year—raise your prices. However, you’ll find it difficult to do that if you don’t have a Unique Selling Proposition (USP).

There are many ways to make your business interesting and not boring…and differentiate your product or service from every other offered on the market. Do it right and, not only will you attract more “ideal customers,” you can charge more too. Here are four questions that can help you discover your USP:

1)      What makes you different? When you look at your competitors, what is something you do that they don’t?

Fence manufacturer, iDeal Aluminum makes gates, fences and railings that look like the ones their competition makes. What makes them stand out is they use a different type of screw. The screw makes their product stronger and better able to withstand high winds.

Even if you can’t identify something different about yourself, you can always find a way to be different. The Doughnut Vault in Chicago always has a line of eager buyers out their door and regularly sells out of doughnuts each day. What makes them different from the other doughnut shops in town? While they do have three classic doughnuts available daily, the rest of their menu changes every day.

2)      What’s your story? Sometimes it’s your story that makes you stand out. A common mistake businesses make is thinking your story is boring. Often this is because you’ve heard your story so many times you think everyone knows it or you think people wouldn’t be interested. So while you may be sick of your story and think there’s nothing there, don’t be too quick to dismiss it.

A company in Chicago that uses its story to maximum advantage is an adventure events management company, Red Frog Events.

Inspired by the TV show, “The Amazing Race,” its founder decided he wanted to organize his own version of the event in Chicago, which he called the “Great Urban Race.”

It was so successful and gained so many followers that he decided he could make a business out of it. With a compelling story of both his inspiration and success, Red Frog has become a hugely profitable business earning tens of millions in revenue from producing and marketing adrenaline-inducing events.

3)      Who is your audience?  One way to stand out is to serve a unique audience or specific niche.

Cone is an Irish-themed gourmet ice cream parlor in Chicago that caters to a segment who love “all things Irish.”  With a handful of employees who are from Ireland they serve Irish beverages, sweets and ice cream such as their “Hair of the Dog” sundae with scoops of Guinness, Jameson, and Bailey’s ice cream topped with chocolate syrup, whipped cream and chocolate flakes.

4)      Do you have a mission?  I’ve met many business owners who donate a portion of their earnings to their favorite charitable causes.

A flower shop in Chicago called Flowers For Dreams partners with charities. For example, for every bouquet of flowers purchased, they donate a backpack full of school supplies to a student in need..

They even offer a way to make the giving more personal to customers by offering to team up with an organization important to them. For instance, dance studios can create a custom URL where their student’s families can purchase flowers for recitals. A portion of the proceeds raised is then used to donate back to students of the studio who need financial assistance or to help fund improvements to the studio.

This a great way to differentiate your business and contribute to the public good.

This year spend time analyzing what makes you special, different or stand out from the crowd. Ask your customers, clients and patients what they think makes you extraordinary. When you do, you’ll find your business is not only more profitable but it’s easier to attract and market to the right people.

What are some great ways you’ve seen businesses position their USP? Share in the comments below so our GKIC community can be inspired by your examples.

NOTE: If you are struggling with what your USP is, then be sure to save the date for The New Magnetic Marketing Livecast on January 29th from 10:30 am ET to 3:30 pm ET.  Or go to www.gkic.com/mmevent to reserve your spot now.

Announcing Dan Kennedy’s BRAND NEW Magnetic Marketing Live Training

By: Dan Kennedy on: January 8th, 2014 1 Comment

You’re Invited To A FREE, 5-Hour Event That Could Change Your Business Life Forever…

“Announcing Dan Kennedy’s BRAND NEW

Magnetic Marketing Live Training”

Discover How To At Will Create A Flood Of New Customers…At Will Create A Cash Flow Surge…At Will Magnetically Attract Prospects Who Are Pre-disposed To View You As An Expert And Trusted Advisor And Buy From You…Plus Much, Much More

Don’t Miss Out on This Very Special ONE-TIME, NO-REPEAT FREE LIVE EVENT With Dan Kennedy on January 29th from 10:30AM to 3:30PM Eastern Time

If you are an entrepreneur, brick and mortar business owner, professional services provider, a sales professional or own a business of any kind and want to STOP wasting money on advertising guesswork, STOP wasting time on cold call prospecting grunt work, STOP falling victim to the newest marketing fad and finally have an amazingly powerful advertising, marketing, direct marketing and customer/client attraction SYSTEM, then this will be one of the most important events you attend all year.

You can attend five solid hours of LIVE FREE training with Q&A from World Famous Author and Marketing Expert Dan Kennedy for FREE from the comfort of your home or office…but you need to register now because it will fill-up.

Imagine having a cutting-edge, step-by-step SYSTEM that can predictably deliver top quality new customers / clients… literally “ON-DEMAND”.

THIS LIVE TRAINING IS PERFECT FOR YOU IF:

☞     You’re BRAND NEW with Dan Kennedy and his concepts, this 5 hour LIVE training event is ABSOLUTELY for YOU…. Because you NEED these foundational systems to survive and thrive in today’s challenging “fish-or-cut-bait” economy.

☞     If you’re a STUDENT of Dan Kennedy and his Magnetic Marketing principles or you even have past versions of his flagship course.  This is a totally new, created-before-your-eyes version of Magnetic Marketing with the NEWEST and BEST strategies and how to apply them today…FREE!

☞     Finally, even if you’re a long time EXPERIENCED marketing pro who has already experienced the transformative power of Magnetic Marketing in your business…AND you feel like there’s no better way to recharge the engines and re-energize yourself for the New Year than with a massive dose of Dan…this 5 hour LIVE Training is ABSOLUTELY for YOU.

During this Content-RICH Livecast, Dan will reveal his LATEST discoveries on the topic of Magnetic Marketing… a term he coined years ago to define a timeless truth.

These are FRESH thoughts on Magnetic Marketing from Dan himself – NEW strategies, NEW examples, NEW Templates – that reliably and consistently give you what you need NOW for your business.  During the five hours of this FREE Training, you’ll discover:

  • Why the ability to “magnetically market” your business is THE most important skill a business owner / entrepreneur must master… more important than operations, product development, accounting, etc. ANYTHING.
  • The PRECISE meaning of the term Magnetic Marketing – and why getting this right matters critically to how you design ALL your promotional campaigns.
  • A simple trick that enables you to apply the power of the “Marketing Triangle” to your business even in this confusing age of onrushing technologies and media options.
  • The BIGGEST mistakes people make when choosing a target market…most follow a twisted path to nowhere and they find their business gasping for air and survival…AVOID THIS!
  • An EASY step-by-step process for defining exactly WHO makes up your target market and your IDEAL customer PLUS how marketing to only them will make you more money.
  • Why…NOW more than EVER…you MUST have a powerful Unique Selling Proposition that fits the mood of the times and why this alone could bring you more customers and business than any other marketing you’ve ever done…get it wrong and you’ll be fighting for the scraps.
  • The ONE biggest mistake most people make when creating a marketing piece… it’s mind-numblingly SIMPLE.  PLUS how to avoid this mistake…at all costs.
  • The 4 secret keys to creating irresistible offers that get customers rushing to buy from you and the unique components every offer must include…miss these and it could well fail.
  • The exact definition of lead generationwithin the context of the “Magnetic Marketing” model…don’t make the same mistake MOST businesses that can easily lead to their demise.
  • Specific “plug-and-play” examples of different lead generation models including the classic-but-still-virtually-irresistible 3-step campaign, online-to-offline, customer reactivation and more.
  • Plus a WHOLE LOT MORE Besides!

Look – if you want a radically different approach to marketing that makes your business infinitely more fun, and increases income exponentially with less stress and struggle – then this FREE LIVE training can totally change your income, your status, and your day to day experience virtually overnight.

WARNING:  Bandwidth restrictions for High Quality Web Video exist – therefore only limited slots are available for this no-replay LIVE event taking place JANUARY 29th from 10:30AM-3:30PM Eastern… so to access this powerful training direct from Dan himself, grab a spot go to the site below now!

Go To: www.GKIC.com/mmevent

A Confession And Insider Tips On How To Effectively Market On The Internet

By: Dave Dee on: December 12th, 2013 5 Comments

I confess, when I first started marketing on the Internet, I wasn’t making much money there. Maybe around $500 a year.

But once I learned how to successfully use online marketing, I quickly took that to $500 a week and then even to $500 a day…and you can too.

Even better, the fact that you read and follow GKIC and are likely already marketing your business with offline media means that when you integrate your online marketing with your offline media, you’ll increase your profits even more… because online media works best when integrated with offline media.

Of course, while Darcy Juarez discussed why it is essential for you to market your business on the Internet in her article, Shocking. Over 50% of Small Businesses Don’t Do This…And Why YOU Must.” (You can read it by clicking here), she did not discuss why businesses don’t do it.

It may be true that some small business owners don’t think it’s necessary. But from what I see and hear, I believe it mostly has to do with overwhelm, confusion and not knowing how to do it.

The first step is to have clear goals for what you want to achieve.  It’s a mistake to simply slap together a website or hire some “expert” to build you a site or put together some online marketing. Without clear goals, you’ll find it not only gets expensive time and money-wise if you constantly have to re-do things, but your business will take a huge hit in terms of lost customers who quickly abandon your website due to lack of clarity on how you can help them.

Your goal might be to gain new customers, build deeper relationships with existing customers, sell more stuff or attract a steady stream of leads. Think about your short, medium and long-term goals.

Once you’ve defined your goals, you’ll need a strategic approach to attain them. Because without strategy, you have no direction. Think about what type of site will help you achieve your goals. For example, would a soft-capture site or hard-capture site work better? Should it have a single purpose? Should you make an online catalog? Should you use direct response or presentation?

Define your ideal target market. Be specific. For instance, “car buyers” is too general. Within that category there are first-time buyers, sports car buyers, truck buyers, etc.  The more you know about your target market, the better you can serve them and the more you can tailor your future campaigns, both online and offline PLUS…the more ideal customers you’ll attract…the more sales you’ll make…the more referrals you’ll receive.

Develop a powerful Unique Selling Proposition (USP) that differentiates you from your competitors. This is especially important when marketing on the Internet, because it’s real easy for your online prospects to click away from your website and search for what else is available.

Make your Internet marketing evergreen. By using key fundamentals and foundational principles of what works in marketing, you can create Internet marketing that will work today, tomorrow and for years to come.  This will save you time, money and the frustration of not having to constantly re-do things or chase the “latest trend.” Plus, you’ll find this will make you richer and more relaxed because you’ll be consistently attracting clients, customers and patients and you’ll eliminate the confusion of trying to constantly learn the newest “thing.”

Invest in good, strong copy. On the Internet, every word matters when it comes to marketing yourself. Your words either move your prospect to respond or to abandon your website (or other online marketing)…sometimes forever. Each page is valuable real estate and must move your reader to do something…even if it’s just to read another page. Making sure the architecture and wording is right is essential to making money online.

Measure and evaluate your results with analytics to make sure you are achieving your goals. Online marketing tools can show you where your customers come from, where they spend most of their time, how they respond to your email marketing campaigns and more. Key information that tells you whether your marketing is working or needs to be fixed.

The key to creating powerful Internet marketing is to know what you want before you start and to use a solid strategic approach you know works. When you do and integrate it with your offline media, you’ll discover you’ll make more money and spend less time trying to make your online marketing work…no matter what your niche is or what is happening in the economy.

NOTE: If you want to get a clearer picture of what your strategic approach should be to marketing your business on the Internet, then you won’t want to miss my FREE webinar, go to www.gkic.com/eimt to reserve a spot now.  Dan and I will be discussing the Essential Truths of Internet Marketing and you won’t want to miss this!

Build a Strong Info-Business in 12 Ways

By: Dan Kennedy on: July 29th, 2013 4 Comments

I’m Dan Kennedy, and I have an unusual message for you.

I’d like to talk with you about real security in an insecure world. You’ll have to bear with me, as I meander a bit in getting to the point. But I promise, it will be worth it. At the upcoming 2013 Info-SUMMIT, I am going to reveal a GREAT FINANCIAL SECRET, and one that I have not spoken about as I will here, anywhere else, at any time!

You see… 40 years ago, a very young man placed his first magazine ad and orders arrived in the mail, and those buyers ordered again from the sales letter sent with the low-priced product they’d ordered, and when it was all said and done, he’d made a few thousand dollars. And he was hooked.

That was me.

I’ve had a lot of highs and lows in this business over these 40 years.

But nothing quite compares with The First Time.

The first time you realize you can make money materialize from the heady chemistry of ideas and the written word, and nothing more – that’s really something.

That is, of course, routine now. Formulaic. You’ve probably heard me talk about the ‘income at will’ position, and John Lennon’s quote about sitting down to write a swimming pool.

Being in this position is real security. (More about that in a minute.)

And I’ve gotten there without any talent like John’s – just highly developed skill. Maybe you’re there too. If not, you certainly can be. The world of info-marketing offers such opportunity to just about anyone.

Come Inside This Secret World

This is a ‘secret world’, for most people are unaware of it, or see it but do not comprehend what they see. When they see the P90X fitness TV infomercial, they do not realize millions are being made with information right before their very eyes.

Last year, a friend of mine mailed over 8-million sales letters, sold over 240,000 books on a health topic, and pocketed net income of more than $4-million. 240,000 people bought that book from a sales letter. Few grasped they were seeing info-marketing ANYONE with an interest or passion about a subject, with know-how or experience in any business or field, can do.

Even entrepreneurs involved with pieces ‘n parts of info-marketing fail to understand it as we do and as you can, in the GKIC world of info-marketing.

Each year, once a year, GKIC swings the doors to this ‘secret world’ open wide and invites folks to c’mon on in…And they do.

Each year, successful owners of all kinds of businesses, doctors, lawyers, chimney sweeps come, discover, and turn around and launch exciting, profitable info-businesses of their own. People like Marty Fort, with a thriving music academy, now with a great second income, packaging and selling his know-how to other school owners.

Ben Glass, with a seven figure second income from info-marketing to his peers in the legal profession, while still running a fine law practice. ASK BEN ABOUT THE WONDERFUL CHARITY HE’S BEEN ABLE TO CREATE AND FUND THANKS TO HIS INFO-MARKETING “SIDE BUSINESS”.

Nelson Searcy, a pastor with his own churches, but also a publishing company, and the #1 coaching program on church marketing. ASK NELSON ABOUT THE REAL ESTATE INVESTMENTS MADE POSSIBLE BY HIS “SIDE BUSINESS” IN INFO-MARKETING.

There are those who dominate niches without ever having a business in them, like Jimmy Vee and Travis Miller, with auto dealers, or Rory Fatt, with restaurants. JIMMY AND TRAVIS WILL RE-TRACE THEIR REMARKABLE JOURNEY WITH YOU AT THE INFO-SUMMIT.

There’s incredible diversity in these info-businesses. Lily Noon, feng shui; Mike McGroaty, backyard gardening for fun ‘n profit; Arlene Eakle, geneaology.

Countless people have come through these doors merely curious and emerged millionaires. This is real.

Even vendors, manufacturers, ad specialty sellers transform into info-marketers as they engage in our world. Keith and Travis Lee at 3DMailResults.com, started as sellers of promotional merchandise, but have become accomplished info-marketers, with courses, turn-key done for you packages, and Keith has begun, this year, a new, additional info-business.

Even people with “pasts” have re-birthed, with my kind of info-marketing.

A client, Stephen Snyder, turned his catastrophic and humiliating bankruptcy into the basis for a “Credit After Bankruptcy” publishing, seminar and coaching business with hundreds of thousands of customers and major-name corporate sponsors.

A friend, a former “infamous Madam”, Sydney Barrows, has created two coaching businesses. I, myself, very early in my business life, crashed and burned financially, and started over with what little I then knew about info-marketing, in a tiny apartment, with my only help from my cat who licked stamps. Info-marketing cares nothing about anyone’s past.

Each year, top professional info-marketers with 6-figure and 7-figure incomes, with large businesses, gather here at the Info-SUMMITSM, to re-charge, to re-invent, to meet up with and exchange information with and create business alliances with other top info-marketer, and at times, to lift up someone new with the power of their platforms. Often, people meet at this Info-Summit, and find ways to aid each other or cooperate for profit. YOU NEVER KNOW WHO YOU WILL MEET!

The annual Info-SUMMITSM is always important and pregnant with opportunity and amazing discoveries.

strongman
Go to www.dankennedy.com/infosummit now to get the BEST pricing possible.

How To Create “Endless Chains” of Referrals

By: Dan Kennedy on: February 14th, 2013 6 Comments

The other day I ran across an article that offered advice for Valentine’s gifts. The author started by saying that most gifts come up short—either hollow or too cheesy. The article also talked about what husbands really wanted.

Before your mind goes off wandering in places it needn’t, it’s the same thing that is at the core of every business. It’s what we want from every client, customer or patient and it’s what you must strive to get from them to be a leader in your field with more business than you can handle.

I’ll reveal what it is shortly, but first I want to issue a challenge to you.

A challenge that has the power to transform your marketing, prospecting and presentations…and ultimately your business.

The challenge is based on something called “The Endless Chain of Referrals.” I first heard about it from Paul J. Meyer, a famously successful insurance company developer, who went on to create the Success Motivation Institute (SMI) who for decades have been a leading force in sales and success training and publishing.

Paul’s premise is that you never need to be without a good prospect as long as you have just one client, unless you are inept at trust.

In other words, every client should beget another.

I made this challenging concept a major part of my own business approach. In my own professional practice, I have over an 85% repeat/reoccurring patronage factor and nearly  as high a referral rate.

2 million dollar clients (in fees and royalties) have been brought to me by other clients—not just told about me—brought to me.

This reveals how effective I am at creating and managing trust.

When a client brings a business peer of theirs to me, they know that person will be risking $100,000 or more on my advice and work-product, and if that person has an unsatisfactory experience, the client who brought him will hear about it. Endlessly.

This is a critical fact few marketers grasp. There is risk in referring. Even more risk in hand-delivering clients to you. Greater risk than there is in doing business with you.

The trust hurdle becomes increasingly more difficult as prospects ascend from buying from you to referring clients to bringing clients to you. In other words, it’s easier for a client to trust you enough to make a purchase from you, but it takes a higher level of trust in you for a client to refer someone to you through word of mouth. And yet an even higher level of trust for them to actually bring clients to you.

So my challenge to you is to look at your true statistics. How many “endless chains” do you have?

Building endless chains of referrals can transform your business. A copywriter I know was in the early stages of building her business. She received a call from a potentially career-turning-point prospect. We’re talking about the kind of client that makes you seem like an overnight success to onlookers and would easily add six figures to her bottom line, if not more.

The potential client told the copywriter that she had spoken to several business associates about who they used for copywriting projects. She proceeded to list an impressive list of well-known marketers in the copywriting and marketing world then she said, “But the recommendation I received for you was by far the best, so I called you first.”

That copywriter knew something about creating trust.

Acquiring new business is one of the toughest challenges businesses face. Asking the question “Where can I find clients?” is the wrong question to ask. The right question is “How can I construct a business persona and life so that clients seek me out, with trust in place in advance?” (In No B.S. Trust-Based Marketing, I discuss the ways to demonstrate trustworthiness to clients and offer a master checklist of trust triggers.)

Building chains of endless referrals brings you more and better clients to your door and helps you attract only those people who are interested in what you are selling. You must have trust in place to do this.

And by the way, if you haven’t figured it out yet, the article I mentioned at the beginning suggested that what husbands really want is for you to trust him.

If you do not have clients bringing you good clients, customers, or patients, a number of which repeatedly bring you new ones, and endless chains of referrals emanating from clients, you won’t like this, but you are failing.

There’s something wrong. You are creating only enough trust to get customers, but you are NOT creating enough trust to multiply those customers. Don’t BS yourself. Statistics are reality. If they are harsh reality, do something about them.

NOTE: Want more insider information on how to leverage marketing and sales to improve your business?  Click here to claim your special free bonus of $633.91 worth of marketing materials.


Elite Glazer-Kennedy Member Carries Olympic Torch

By: Mara Glazer on: February 8th, 2010 19 Comments

Elite Glazer-Kennedy Direct Marketer Wins Contest To Carry Olympic Torch In Vancouver Today (February 8th at 4:49 PM Pacific Standard Time 7:49 PM EASTERN).

Info MASTERMIND Member Rory Fatt has been selected, and today is carrying the Olympic Torch.

I had a chance to interview Rory, and he said “Once I found that out It required writing an essay I knew I would get selected because I could use my direct marketing skills to win over the judges for the few spots that weren’t taken by sponsors and celebrities.”

Congratulations Rory!

You can watch the Torch Relay LIVE on the internet by clicking here.