At last weeks event, The OUTRAGEOUS Academy and Workshop, Yanik Silver, the OUTRAGEOUS Online Entrepreneur, presented “How to create an OUTRAGEOUSLY Ridiculous Advantage in Your Marketplace to Truly Dominate Your Customers Wallets and Mindshare.”
Yanik and I chatted for a few minutes during the event and he shared some very valuable information directly from his presentation that I want to pass along to you.
Set aside a few minutes to watch the video below and see for yourself what Yanik is talking about.
To find out how you can get the UNEDITED recordings of day 1 of Bill Glazer’s OUTRAGEOUS Workshop ,plus the BIG 130 Page Manual the attendees received at the event, and 4 BONUS OUTRAGEOUS CD presentations featuring Dan Kennedy, Doc Nielsen, Mike Capuzzi, and Yanik Silver, click here.
Author Info: Mara Glazer, daughter of Outrageous Marketing Guru Bill Glazer, takes her fans, followers, and friends on a behind the scenes look inside the Insider's Circle. Find her on Facebook at http://www.facebook.com/maraglazergkic and on Twitter at http://www.twitter.com/maraglazergkic 
{ 11 comments… read them below or add one }
… personality is key to being outrageous… but
being passionate about what you do will make your personality shine better and your outrageousness come across better…
if Yanik wasn’t passionate about what he does… he wouldn’t be able to get up on stage and wow the crowd… nor would he be able to make the money he does.
astonishment architecture to exceed our prospects/clients expectations.
before, during and after the sale.
such and important point.
thank you Mara
Yanik’s talk was OUTRAGEOUSly excellent. Definitely exceeded my expectations!
Not only did he explain the concept of “Astonishment Architecture,” but he also gave us a simple exercise to do that will provide our clients surprise and delight, and get them talking about us to their friends!
I also had the pleasure of having dinner with Yanik that night. Definitely a genuine, down-to-earth, super-fun and super-sharp guy (and a heck of an air guitar player)!
Hello,
I have learned so much from Insiders Circle. Is there anyone who has any ideas for Air and Heat Business? Is there a plumber, electrician, HVAC, roofer who has something that worked for them. I would like to know how you are doing with the Outrageous Advertising. Thanks Marla
Great interview Mara I had the pleasure of interviewing Yanik last week from Australia and he truly is an outrageously humble and funny guy making a difference in the lives of many. It was lovely to see him being outrageously funny and exceptionally smart in your video too.
Thanks for sharing.
Cheers
Pam Brossman
There is something wrong with the video, as it will only play about 3 minutes and then revert back to the beginning. I can’t seem to get it to move past the 3 minute (or so) mark. It pauses and stays on “loading” for about 10 minutes then times out and goes back to the beginning. Is it posted on Youtube or elsewhere where it can be watched.?
Marla,
HVAC businesses are just like every other business… sure there are nuanced differences in each business, but the entire GK school of though is that “My business is NOT different”….
The Rabbi
hello I am a mekup artist and i was interested in learning more about this topic but the volume was not on- when can i come back to view this again?
got it thanks guys
The video should be working now, but if you are still having challenges viewing it it is up in youtube.
-Mara
http://www.youtube.com/watch?v=PqI1z4r5wuw
Implement, Astonish, Ask for referrals, Go to the Bank. Rinse and Repeat.