Comments on: Stupidity or Laziness in Your Small Business Marketing? http://dankennedy.com/blog/small-business-marketing-tips/stupidity-or-laziness-in-your-small-business-marketing/ Small Business Marketing | Marketing for Small Business Thu, 29 Jul 2010 15:16:38 +0000 http://wordpress.org/?v=2.9.1 hourly 1 By: Jim Rowe http://dankennedy.com/blog/small-business-marketing-tips/stupidity-or-laziness-in-your-small-business-marketing/comment-page-1/#comment-887 Jim Rowe Sat, 05 Dec 2009 09:28:07 +0000 http://dankennedy.com/blog/?p=544#comment-887 My top 25 guest all get stockings on their bar stools this year. I now know what a guest is worth and these guys are gold! Sure I could spend that same money looking and searching but what kind of ROI would I get? Plus these guest will rave about Wing Central's Roadhouse Grill and their friends will soon follow. My top 25 guest all get stockings on their bar stools this year. I now know what a guest is worth and these guys are gold! Sure I could spend that same money looking and searching but what kind of ROI would I get? Plus these guest will rave about Wing Central’s Roadhouse Grill and their friends will soon follow.

]]> By: urSelections.com http://dankennedy.com/blog/small-business-marketing-tips/stupidity-or-laziness-in-your-small-business-marketing/comment-page-1/#comment-819 urSelections.com Mon, 23 Nov 2009 14:48:42 +0000 http://dankennedy.com/blog/?p=544#comment-819 <strong>Stupidity or Laziness in Your Small Business Marketing?...</strong> Stupidity or Laziness in Your Small Business Marketing?... Stupidity or Laziness in Your Small Business Marketing?…

Stupidity or Laziness in Your Small Business Marketing?…

]]> By: Rob Anspach http://dankennedy.com/blog/small-business-marketing-tips/stupidity-or-laziness-in-your-small-business-marketing/comment-page-1/#comment-803 Rob Anspach Sun, 22 Nov 2009 03:19:02 +0000 http://dankennedy.com/blog/?p=544#comment-803 ... its okay to offer a discount to lure new clients in - but make sure that you cater to your existing clientele and create so much value that they never want to lose your service … its okay to offer a discount to lure new clients in – but make sure that you cater to your existing clientele and create so much value that they never want to lose your service

]]> By: Izzy Ginzberg http://dankennedy.com/blog/small-business-marketing-tips/stupidity-or-laziness-in-your-small-business-marketing/comment-page-1/#comment-800 Izzy Ginzberg Sat, 21 Nov 2009 19:13:00 +0000 http://dankennedy.com/blog/?p=544#comment-800 Heady stuff Dan! I learned this lesson years ago when a current client sent me a nasty email because they were paying more then an offer I made for new clients... It's so very tricky when you try to offer a special without offending current clients... Great post! Heady stuff Dan!

I learned this lesson years ago when a current client sent me a nasty email because they were paying more then an offer I made for new clients…

It’s so very tricky when you try to offer a special without offending current clients…

Great post!

]]> By: newswala.net http://dankennedy.com/blog/small-business-marketing-tips/stupidity-or-laziness-in-your-small-business-marketing/comment-page-1/#comment-769 newswala.net Fri, 20 Nov 2009 20:04:48 +0000 http://dankennedy.com/blog/?p=544#comment-769 <strong>Stupidity or Laziness in Your Small Business Marketing?...</strong> Stupidity or Laziness in Your Small Business Marketing?... Stupidity or Laziness in Your Small Business Marketing?…

Stupidity or Laziness in Your Small Business Marketing?…

]]> By: Charles http://dankennedy.com/blog/small-business-marketing-tips/stupidity-or-laziness-in-your-small-business-marketing/comment-page-1/#comment-764 Charles Fri, 20 Nov 2009 18:45:20 +0000 http://dankennedy.com/blog/?p=544#comment-764 key tip If you want to start ‘mind capture’ somewhere, start with the top 50% or 40% or 30% of your customers. Make sure what they are talking about EVERY week of their life is YOU. thanks Dan key tip
If you want to start ‘mind capture’ somewhere, start with the top 50% or 40% or 30% of your customers. Make sure what they are talking about EVERY week of their life is YOU.
thanks Dan

]]> By: coldjung.com http://dankennedy.com/blog/small-business-marketing-tips/stupidity-or-laziness-in-your-small-business-marketing/comment-page-1/#comment-749 coldjung.com Fri, 20 Nov 2009 05:59:42 +0000 http://dankennedy.com/blog/?p=544#comment-749 <strong>Stupidity or Laziness in Your Small Business Marketing?...</strong> Stupidity or Laziness in Your Small Business Marketing?... Stupidity or Laziness in Your Small Business Marketing?…

Stupidity or Laziness in Your Small Business Marketing?…

]]> By: pligg.com http://dankennedy.com/blog/small-business-marketing-tips/stupidity-or-laziness-in-your-small-business-marketing/comment-page-1/#comment-740 pligg.com Fri, 20 Nov 2009 05:14:26 +0000 http://dankennedy.com/blog/?p=544#comment-740 <strong>Stupidity or Laziness in Your Small Business Marketing?...</strong> Stupidity or Laziness in Your Small Business Marketing?... Stupidity or Laziness in Your Small Business Marketing?…

Stupidity or Laziness in Your Small Business Marketing?…

]]> By: Benjamin Bressington http://dankennedy.com/blog/small-business-marketing-tips/stupidity-or-laziness-in-your-small-business-marketing/comment-page-1/#comment-729 Benjamin Bressington Thu, 19 Nov 2009 21:24:50 +0000 http://dankennedy.com/blog/?p=544#comment-729 This is so true, it is a joke in business that we think we have won the game because people have just purchased from us. However the game is only just starting in building a client for life meaning they buy frequently for life. Create so much value for your customers and let them know that you can help them and how you can help them and they will love you. This is so true, it is a joke in business that we think we have won the game because people have just purchased from us. However the game is only just starting in building a client for life meaning they buy frequently for life. Create so much value for your customers and let them know that you can help them and how you can help them and they will love you.

]]> By: Rob Anspach http://dankennedy.com/blog/small-business-marketing-tips/stupidity-or-laziness-in-your-small-business-marketing/comment-page-1/#comment-728 Rob Anspach Thu, 19 Nov 2009 19:59:33 +0000 http://dankennedy.com/blog/?p=544#comment-728 new client capture costs more than keeping existing clients... send existing clients a monthly newsletter, a monthly reminder, a thank you... dang it send them something on a regular consistant basis... you can eliminate 90% of your wasted institional ads if you concentrate on keeping in touch with existing clientele - once you have a system in place to keep in contact with clientele - they in turn will reward you with referrals (new customers) ... and as a bonus existing clientele rarely ever question your price and the referrals they send you are most likely just like them (and big spenders to boot). click on my pic and become of fan of "Marketing to the Affluent" on facebook new client capture costs more than keeping existing clients…

send existing clients a monthly newsletter, a monthly reminder, a thank you… dang it send them something on a regular consistant basis…

you can eliminate 90% of your wasted institional ads if you concentrate on keeping in touch with existing clientele – once you have a system in place to keep in contact with clientele – they in turn will reward you with referrals (new customers)

… and as a bonus existing clientele rarely ever question your price and the referrals they send you are most likely just like them (and big spenders to boot).

click on my pic and become of fan of “Marketing to the Affluent” on facebook

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