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Overcoming Information Overload

By: Dan Kennedy on: July 15th, 2010 3 Comments

We have been talking about the key components of success and now I’d like to share with you my final one. It is the ability to process information.

There’s more information to process than ever before. There’s more stuff to know. There’s more stuff to read. There’s more stuff to listen to. There’s more stuff to sort through in order to succeed in business.

I really can’t call it a skill because I really didn’t develop it wholly as a skill – but some may say one of my talents is speed reading with good comprehension. It is becoming increasingly important over the years.

It’s very valuable to me because I can get through a ton of stuff and I see the amount of stuff increasing year after year, month after month and as you get involved perhaps in more and more things and the more successful you get the more information you’ll have to process.

I subscribe to trade journals and newsletters and magazines today that I didn’t know existed three years ago that I’ve got to get through to stay current on the things that we do. So there’s more information than ever before to process so you’ve got to be a great organizer.

Kind of tied in with that is the organization of people resources. Your ability to get the most out of people and that really is a coaching kind of thing and this is just an incidental piece of information but it kind of shows you how big business prizes this.

An example of getting the most of your resources is utilizing webinars for a conference or seminar.

In fact, many companies have taken advantage of that today like for their annual sales meetings. So that instead of the expense of putting all the sales people into one place they let the sales people go to 200 different places and they have the meeting anyway and in many cases that works fine.

You can even use this type of resource for coaching sessions. Executives from many of the Fortune 500s and many companies of all different sizes and types often come together for conferences to listen to coaches’ talk to them about coaching techniques and how to apply them in the business environment and that is of supreme importance to you if you will be highly successful today.

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Author Info:  Dan Kennedy is internationally recognized as the 'Millionaire Maker,' helping people in just about every category of business turn their ideas into fortunes. Dan's "No B.S." approach is refreshing amidst a world of small business marketing hype and enriches those who act on his advice.


3 Responses

  1. Rob Anspach says:

    yes I believe all entrepreneurs suffer from information overload…
    through into the mix all the emails, social media posts, blogs, videos, podcasts and such and our brain has to figure out a way to digest all the new information along with all the newspaper, cable, magazines, journals and radio and no wonder people are confused…

    …our brains now are thrust into deciding what is right, wrong, or indifferent…and because new media is usually to blame for ruining old medias influence the new (sometimes better) is cancelled, thrown out or set aside.

    Lately I have been hearing from friends who completely dumped all their social media sites in favor of less information… I find with social media I can dump all the outdated forms (newspapers, magazines, radio, tv) and still end up staying on top of the news. With social media I get a daily cliff note of life’s events.

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