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How To Keep Your Customers From Using The Competition

by Dan Kennedy03.09.2010
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Yesterday I wrote about how important first impressions were to customer relations.
Now, I’d like to turn our attention to what you can do to foster customer retention.
Later in the game the customer relations process evolves into follow-up and follow-through.
How would you react if…
… you got a call from your car dealer service manager [...]

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