Posts Tagged ‘Dan Kennedy’

Still The Best “Big Darn Secret” I Use To Make Serious Money

By: Dan Kennedy on: July 23rd, 2016 11 Comments

Words matter. One of the things many people wonder about is what I do that can possibly justify fees of $18,800 to (more commonly) $100,000 to write an ad, sales letter campaign, video script, TV call to action, etc. The answer is simply that “words matter” and I’ve gotten good at picking and combining words that sell. I have a little, internal alarm bell that goes off when I hear or see “turn off words”[…]

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The Olympic Formula Of A GKIC Champion

By: Dave Dee on: July 19th, 2016 1 Comment

With the Summer Olympics quickly approaching, there are a lot of stories about how different athletes are making their way to this prestigious event. Some stories have to do with overcoming challenges. And some are, well a bit more unusual… But the point is that people do all sorts of things in pursuit of success. And like the Olympics, in any business, there is rarely one answer, solution or stopgap measure that can make a[…]

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Don’t even think of creating another product until you read this…

By: Dan Kennedy on: June 25th, 2016 4 Comments

One of the things I talk about a lot is having systems in place so you can do the bulk of the work once. This saves you time, delivers predictable and proven results and prevents you from having to continually reinvent the wheel. But it’s not just your marketing that needs systems in place. When creating products, a product-creation system will help speed the process and ensure that you can consistently produce GREAT products that[…]

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Three Uncomfortable Truths About Why Most Businesses NEVER Crack Through To Top Income

By: Dan Kennedy on: May 21st, 2016 11 Comments

It doesn’t much matter where you are in your business at the moment. You can be a well-established pro who knows his income ought to be higher. Or you can be a beginner coming out of the gate and trying to make your way…as long as you have your thinking straight and are serious about your business, you can hit the 7-figure income mark. However, there are three “uncomfortable truths” about why most small business[…]

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Three Secrets About Wealth I Wish I’d Discovered Decades Sooner

By: Dan Kennedy on: May 14th, 2016 11 Comments

Truth is…there are many more I wish I’d known sooner than the three secrets I discuss here. But in the limited space I have, there is no way to summarize them all. I do my best to start using secrets as soon as I discover them, and to pass them along through my speaking and writing. I deal with these and other powerful discoveries in detail and in depth in places like my Wealth Attraction.[…]

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Help Those Who Want It – Otherwise Why Waste Your Time?

By: Dan Kennedy on: May 4th, 2016 14 Comments

My good friend James Tolleson once said, “Only when a person wants, needs and most of all, will appreciate your help, can you help them.” We sure waste a lot of time, energy and money in our society trying to help people who are simply not ready to be helped. Lyndon Johnson is largely responsible for implementing this very bad idea on such a grand scale that it has sucked up so much of our[…]

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Want Customers For Life? 3 Things You MUST Do

By: Dan Kennedy on: April 23rd, 2016 6 Comments

Fortunately, early on I realized that a business’s most important asset is its customers. When you get them, by God don’t let them slip away. I also learned early on that you will not keep them for life based on the value of what you are selling. Sure you’ll keep them for maybe a couple of years, but value alone won’t keep them hanging around. If you look around the room at any one of[…]

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The Four Keys to Creating Big Breakthroughs

By: Dan Kennedy on: March 5th, 2016 8 Comments

I’ve been at this for 40 years, guiding entrepreneurs, sales professionals and others to exceptional levels of business, financial and personal achievement. Based on my experience and my up-close and personal work with an ever-growing ‘fraternity’ of first generation, from-scratch millionaires, multi-millionaires and 7-figure income earners, I’ve discovered a few things about big breakthroughs. We are operating in a challenging economic environment and an even more challenging attitudinal environment. However, I built my first businesses[…]

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Do’s & Don’ts To Make Your Business Hot…And Keep It Hot All Year Round

By: Dave Dee on: January 12th, 2016 6 Comments

If you are like a lot of business owners I meet, you have some procedures in place to attract customers. You may or may not have some follow-up in place. And because often things are cyclical—you work on getting leads, then switch to trying to convert them. Then switch back to focusing on getting leads again. A lot of it is manually done. And because you are missing some of the pieces sometimes things fall[…]

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Nurturing Your Herd from Offline to Online

By: Dan Kennedy on: January 9th, 2016 6 Comments

If you have a list of names with mailing addresses, it makes sense to move these names online. Why? Contacting them online with email messages costs practically nothing, especially compared to the cost of a regular postal mailing. There is a huge economic advantage to staying in touch regularly with emails. However, don’t entirely abandon or discard your regular snail mail list. Hold on to it for special occasions. There are times when it’s smarter[…]

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